While launching appliedAI.com we interviewed corporate leaders and all sizes of AI vendors, searched news articles, patents, venture capital financing and more to identify established and emerging AI use cases. We have identified about a dozen fundamental artificial intelligence use cases in marketing. We focused on core marketing activities such as optimizing pricing and placement, optimizing advertising/marketing, personalizing recommendations, collecting and leveraging customer feedback. We are always improving our structure and would love to hear your any comments and suggestions.
Any news you read these days somehow ties to the common theme: Artificial Intelligence is rising. Whether it’s Elon Musk’s efforts to augment us through neural laces, openAI working for benevolent AI or Facebookers sprinting to AI classes, interest in AI is high. We may even have reached peak AI.
And how does that affect your work? What should you do differently as you market&sell your company’s products and services, handle customer queries and run operations? This the exact question we have launched appliedAI.com to answer. As 2 former consultants, we have been asked countless times: This AI thing is good but how can I use it? Which vendors should I talk to?